K2 in Verbier – Freeride DNA Meets Alpine Precision

Our collaboration with K2 is driven by the brand’s ability to push the limits of off-piste skiing. This expertise, born on the slopes of the Pacific Northwest, aligns perfectly with the demanding alpine terrain of Verbier. By integrating K2 into our selection, we offer our customers a range of freeride and all-mountain skis built to handle all conditions. This partnership reflects our ongoing commitment to providing cutting-edge gear for passionate skiers seeking performance, lightness, and maneuverability.

Founded in 1962 in the state of Washington, K2 built its reputation on technical innovation and a deep-rooted culture of freeride skiing. A pioneer in the use of composite materials, the American brand helped shape the evolution of modern skiing—particularly in the freeride segment. Models like the Mindbender and Reckoner now embody K2’s bold spirit: powerful, smooth skis designed to conquer even the most challenging slopes.